A Legacy of Craftsmanship
My sewing journey began in elementary school, sparked by a desire to create modest clothing that truly expressed who I was. Under the guidance of both my mother and father (yes, my father had his own sewing machine—though I wasn’t allowed to touch it until I’d proven my skills), I discovered my passion for design. Those early days of creating Eid outfits for my six siblings laid the foundation for what would become a lifelong dedication to fashion and entrepreneurship.
From Homegrown Roots to Industry Leadership
My first entrepreneurial venture began right in my community, crafting custom pieces for family and friends. This early success led me to Harlem Textile Works during high school, where I mastered textile design and screen printing while studying fine arts. It was here that my entrepreneurial spirit truly took flight.
After completing my Fashion Design degree, I stepped into New York City’s dynamic fashion industry. Never one to follow a single path, I launched my first t-shirt company in 1998 while working as an Assistant Designer. Weekends found me showcasing my designs at city street fairs and trade shows. Recognizing the power of digital presence—even in the days of dial-up internet—I taught myself web design to bring my creations to a broader audience.
Building an Empire of Creativity
Over two decades in NYC’s fashion industry, I’ve generated millions in revenue for design firms while maintaining a loyal private clientele. My work has caught the attention of major publications, including The New York Times, Huffington Post, Aziza Magazine, Sew News, and the Philadelphia Enquirer.
Today, my entrepreneurial spirit continues to flourish. Beyond Cover Me Chic, I offer web design and branding development services for emerging creators, and through Region Design Lab, I provide comprehensive fashion design and product development for established brands.
Beyond the Studio
When I’m not immersed in design work or building digital brands, you’ll find me tending to my collection of plants, lost in a good book, savoring a cup of coffee, or spending precious time with my husband, two daughters, and extended family.
Join me in creating fashion that honors both tradition and innovation—where modesty meets modern style, and where every stitch tells a story.
Ready to Begin Your Sewing Journey?
Download our free Body Measurement Tool Kit and take the first step toward creating clothes that fit you perfectly. This comprehensive guide will help you understand your unique measurements and ensure your handmade garments fit exactly the way you want them to.
